Gold The story of Indian jewellery goes back over 5000 years to the prehistoric past. Different regions of India have jewellery-making styles unique to
them. In India ornaments are made for practically every part of the body. Such a variety of ornaments bear testimony to the excellent skill of the jewellers
and craftspeople of India. The craft of jewellery has been given royal patronage since ancient times when kings and maharajas vied with each other to possess
the most exquisite and magnificient pieces of jewellery.
Chemmanur International Jewellers has a rich and golden legacy. Started in 1863 in a humble way in the jewellery field at Varanthirappilly in Thrissur
district of Kerala, Chemmanur International Jewellers has evolved into a world-renowned Brand name. The Indian public has always been enamored by trendy
designs and the Group has always taken great pains to create customer-oriented designs, which are of the best quality and of exquisite craftsmanship. The
Group has its own gold manufacturing unit with craftsmen from all over the country churning out the best designs. This has also allowed the group to help
reduce the “making cost” of the jewellery considerably and thus giving customers more value and satisfaction for their money. The Group has
introduced many innovative business opportunities for the customers through which they can earn good returns. Now Chemmanur International Jewellers Group is
an acclaimed brand known to almost 19 crore people worldwide.
The man behind the success story of Chemmanur International Jewellers is Mr. Boby Chemmanur. He has lead Chemmanur International Jewellers to one of the
leading Jewellery retailers in South India. He introduced many innovative designs from all over the world and made them available for the common man, thus
carving a niche for the group among the people. This goodwill of the public provided him with the impetus to establish branches all over India and the Middle
East. The vision and hard work of Mr. Boby Chemmanur has been the single force behind the group’s enormous success. Mr. Boby Chemmanur has been awarded
with the “Excellent Young Businessman” for the year 2004. He has also been honoured with the Vijayashree Award, the only South Indian and the
first person from the jewellery segment to be selected for this prestigious Award.
The Group also understands the responsibilities that it has towards the society. A sizeable amount is spent each year for charity purposes on community
marriages, rice distribution for the poor, free medical camps, community buildings etc. Chemmanur International Jewellers Group SSLC Gold Medal is awarded
every year with the objective of encouraging young scholars to pursue their educational goals.
Through the Customer Protection Benefit Fund of Chemmanur International Jewellers Group, it is also possible for people in the average income group to
realize the dream of getting their children married off with upto 50 sovereigns of gold through an interest free loan.
A Blood Bank supported by Chemmanur International Jewellers Group is an active forum donating blood when required for the needy.
vision
"To be a future-ready, values-driven conglomerate that consistently adapts to the evolving aspirations of consumers across every sphere of life from finance to fashion, essentials to experiences while upholding our unwavering commitment to trust, integrity and excellence in everything we do."
mission
"To enrich lives by delivering innovative, reliable and accessible solutions across diverse sectors including jewellery, financial services, e-commerce, FMCG and real estate. We are committed to operational excellence, customer delight, and ethical leadership that creates sustainable value for all stakeholders."
core values
B : Belongingness We thrive together in an environment where every voice is respected and every team member feels integral to our Vision & Mission.
O : Optimistic We nurture a forward-looking mindset, embracing every challenge with hope, resilience and the confidence to shape a better tomorrow.
C : Committed We stand unwavering in our dedication to our customers, to our teams and to delivering excellence in all we do.
H : Harmonious We foster unity in diversity, building strong relationships through respect, collaboration and mutual growth.
E : Ethical We lead with integrity, making principled decisions that earn trust and uphold the values we stand for.
Boby Chemmanur comes across as a simple gentleman. Mostly
seen clad in unique dress inspired by the traditional wear of Native Malayalis during the turn of the last century, he is simplicity personified. But he is
also one of the most successful businesspersons in the country and also one of the more socially responsible ones.
He has carved an niche for Chemmanur International Jewellers and led it to become one of the leading Jewellery retailers in India and Middle east. He has
given importance to innovation in designs, presentation and marketing. His abilities have won him many awards like “Excellent Young Businessman of the
Year” Award for the year 2004 and the Vijayashree Award, the only South Indian and the first person from the jewellery segment to be selected for this
prestigious Award.
As a philanthropist , he is the founder of Life Vision Charitable Trust.He is a recipient of the coveted Mother Teresa Award and the Best Humanitarian
Award for his contribution to social work.
As a philanthropist , he is the founder of Life Vision Charitable Trust.He is a recipient of the coveted Mother Teresa Award and honored with the Best Humanitarian Award for his contribution to social work.
Chemmanur International Jewellers has been on a path of diversification and expansion which has now its 35 brnaches across the world in 2015. we also have diversified into the non banking financial services by setting up Chemmanur Credits and Investments Ltd headquartered at Thrissur. We plan to set up 5,000 branches nationwide by 2020. Of the 200 branches being set up in Kerala, 116 branches have started functioning.